Guides.
Honest answers on automation, tools and costs. For decision makers who want to understand before they invest.
Automation
n8n or Zapier: which suits SMEs?
Two tools, two philosophies. An honest comparison with a recommendation by use case.
ReadGuide · 6 minWhat does automation cost?
What the costs consist of, what keeps adding up and when it pays off. With calculator.
ReadGuide · 3 minWhat can be automated in your business? The self-test
Ten questions, two minutes: find out how much automation potential lies in your workflows.
ReadGuide · 7 minAutomation in SMEs: where do you start?
The typical first three workflows, the most common early mistakes and a plan for the first 90 days.
ReadGuide · 8 min.Self-hosting n8n: server, costs, data protection, maintenance
What you need to run n8n on your own server, what it costs and what matters in day-to-day operation.
ReadGuide · 7 minMake, Zapier or n8n? Three tools compared
Three widely used automation tools, their strengths and who each one suits.
ReadGuide · 6 minSetting up Pipedrive: 7 automations every sales team needs
From enquiry to invoice: seven workflows that turn Pipedrive from an obligation into a helper.
ReadGuide · 6 minNever lose an enquiry again: connect website, mailbox and CRM
Why enquiries get left lying around, and how an end-to-end workflow reliably brings every enquiry into the CRM.
ReadGuide · 7 minE-invoice: what companies can automate now
The deadlines of the e-invoice obligation, and how receiving, checking and sending run automatically.
ReadAI in everyday work
AI policy for companies: template and explanation
Why every organisation needs clear rules for AI, what belongs in them, and a template to adapt.
ReadGuide · 7 minUsing ChatGPT in a company in compliance with data protection
Which versions are suitable for business use, which data is off limits and what your data protection officer should check.
ReadGuide · 6 minAI agents: what is behind them and what can they do today?
A sober explanation without exaggeration: what agents are, where they help and where they do not.
ReadPublic administration and politics
Local election campaign: checklist for digital visibility
Website, video, your own channels and press: what counts in which phase. With the new rules on political advertising.
ReadGuide · 9 minAI in public administration: what is allowed, what pays off, how to start
A clear overview for administrations, associations and education providers, with the current status of the EU AI Act.
ReadWebsites
Accessible websites: what the German Accessibility Act requires
Who the BFSG affects, what exceptions exist and what makes a website accessible.
ReadGuide · 7 minWhat does a website cost? Prices, factors, calculator
What a website costs for a business, what the price depends on and which running costs come on top. With calculator.
ReadWorkflow Library
- Form
- n8n
- Pipedrive
Website enquiries straight into the CRM
Every enquiry lands in Pipedrive as a deal straight away, with a confirmation sent.
- Pipedrive
- n8n
- AI
- Pipedrive
Enrich new contacts automatically
Industry, website and size are added before sales picks up the phone.
- Pipedrive
- n8n
- Template
Create a quote straight from the deal
One click in Pipedrive, and the quote is ready as a PDF.